The show aims to provide its audiences with an insider's point of view on Vietnam's vibrant capital. It can be watched on its channels across Asia, Europe, the Middle East, and North America. The project was executed under a cooperation agreement that was signed in December 2016 between CNN and the Hanoi authorities for 2017-2018. Its aims are advertising the history, rich culture, daily life, and superb cuisine of Hanoi to the world. Accordingly, CNN agreed to produce 30-second promotional videos, 3-5 minute reports and a 30-minute program about Hanoi. The 3-5 minute short videos will initially be broadcast 40 times in total on CNN Today before they are rebroadcast on CNN News Stream. The 30-minute special program will be aired 12 times.
