SCGP, in collaboration with SCG, Bien Hoa Packaging Joint Stock Company (SOVI), Duy Tan Plastics Manufacturing Corporation (Duy Tan), and Tin Thanh Packing Joint Stock Company (BATICO), officially announced a contest titled SCGP Packaging Design Challenge Vietnam 2021. On the theme “Enhance Your Creativity”, the challenge encourages university students who have passion for design to think out of the box, push boundaries in the packaging designs, and win prizes valuing a total of 120 million VND. The contest is in line with SCGP’s mission of supporting growth in the packaging industry and the young talents who are the foundation of it.
“The economy of Vietnam is growing at a record speed. With the increasing consumer markets and demands for packaging, it is essential that businesses should provide packaging solutions, especially design solutions, to meet customers’ demand and grow sustainably in the long run. Being a leading business in the packaging industry, SCGP is delighted to announce SCGP Packaging Design Challenge Vietnam 2021 to university students in Vietnam. The contest not only provides an excellent opportunity for the young designers to produce highly effective creative initiatives in the packaging field and fosters their passion for design, but also accurately reflects SCGP’s commitment on pushing the industry forward through creativity”, said Mr. Sompob Witworrasakul, Chief Regional Officer, SCGP.
Interested entrants must form a team of 2-3 university students (18-25 years old) to tackle a packaging design challenge for a chosen product from the following industries: Foods & Beverage (including products: fruit, vegetable, grain, dried and frozen food, seafood, all kinds of beverage…), and Consumer Products (Cosmetics, homecare, personal care, Electrical & Electronic Equipment…), Footwear, Garment & Textile, and Furniture.
The Best of Challenge Award and The Honorable Awards will be awarded to best-in-class works across 3 categories:
1. Sales Promoting Packaging Design
Packaging designs that show creative and marketable solutions as well as answer the needs and entice the target users of the chosen product.
2. Transportation Packaging Design
Packaging designs that show innovative ways to protect products and assist transportation, which are the main functions of a packaging.
3. Environmentally-Friendly Packaging Design
Packaging designs that can replace existing wasteful/non-biodegradable materials, use less material to produce, and promote recycling.
SCGP Packaging Design Challenge Vietnam 2021 is open to submit from 01/09/2021 to 15/10/2021.
Besides, to help students learn more about the contest and have the opportunity to discuss with leading designers in the field, SCGP will also host the Design Talk free virtual event on 18/09/2021. Invited to share his experiences and knowledge especially on his success stories of becoming a creator, Mr. Tran Quang Tung (Tung Juno) - Co-Founder and CEO of RIO Creative said: “It’s no secret that the creative landscape has changed dramatically since the COVID-19 outbreak. Therefore, it’s my honor to be a part of the SCGP Packaging Design Challenge Vietnam 2021 to help curate online talks focused on keeping students with great passion for design inspired and motivated through these difficult and uncertain times. I am thrilled that young people are now offered a chance to explore and showcase their talents as well as to better prepare for the future via contests like the SCGP Packaging Design Challenge Vietnam 2021”.
SCGP Packaging Design Challenge Vietnam 2021 is divided into 2 separate rounds: Preliminary Round and Final Round. The 9 finalists of the Preliminary Round will be announced at scgpackaging.com on 22/10/2021. The Final Round presentation and award announcement will be on 13/11/2021.
