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VNĐ800m for 30-second TV ad in Việt Nam – Japan Asian Cup 2019’s quarterfinal match

by 22 January 2019 Last updated at 14:59 PM

second advertisement running on VTV’s channels in the time frame the Việt Nam – Japan quarterfinal match of the ongoing Asian Cup 2019 was broadcasted would cost VNĐ800 million (US$34,800).

 

Việt Nam’s players celebrate after making it through to the quarter-finals. 

HÀ NỘI — VTV is charging VNĐ800 million (US$34,800) for 30-second ad slots for the Việt Nam-Japan quarter-final match at the Asian Cup 2019.

The national broadcaster has increased the price by VNĐ200 million compared to the Việt Nam-Jordan knock-out match, which matched the same rate the corporation was charging for the World Cup 2018 final between Franch and Croatia and only lower than the record of VNĐ950 million for the AFF Cup 2019 final between Việt Nam and Malaysia in December 2018.

The Việt Nam-Japan match will take place at 8pm (local time) on Thursday at Rashid Al Maktoum, Dubai, where Việt Nam beat Jordan.

VTV is the exclusive owner of the copyright for the Asian Cup 2019 in Việt Nam. — LV

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