Participants introduce their country's signature images at the World Travel Market. A press conference of 25 Vietnamese travel agencies attracted the attention of many companies and international press. They spoke on Vietnam's recent visa exemptions for citizens of 6 EU countries, raising the number of EU countries enjoying visa exemptions to 13. News of new direct flights between Vietnam and London, Paris, and Frankfurt were also highly appreciated.
Information about Vietnam's tourism destinations have not yet been widely introduced to foreign tourists, so they are curious about us. Discovery and culture tours attract European tourists the most.
The number of European tourists to Vietnam saw a sharp increase of 15 percent in 2014 compared with the previous year. This is considered a market that has great potential for Vietnam's tourism sector. After the World Trade Market, other tourism promotion activities are scheduled to take place in Paris, Barcelona, and Frankfurt.
The 2015 World Travel Market is underway in London. This is one of the world's biggest tourism activities of the year. Travel agencies from 186 countries and territories around the world participate in the event, including Vietnam. The fair is considered an opportunity to promote Vietnam's tourism sector to the European market.
