Liberty Insurance is the only insurance company in Vietnam honoured with two prestigious awards at the Financial Services Awards 2021 namely the Non-life Insurance Company with outstanding Products and Services Innovation with the product: Liberty Car Insurance Comprehensive Package – Liberty AutoCare; and the Non-life Insurance Company with the Highest Customers’ Satisfaction on Digital Experience at the virtual award ceremony held on October 7, 2021.
The Financial Services Awards 2021 (FSA) is a prestigious annual awards organised by IDG Vietnam to honour the best and most accomplished securities trading and insurance service providers in Vietnam. Award-winners are selected based on the excellence of their services and contributions to the development of the overall securities - insurance sector and the Vietnamese economy.
According to the “Digital 2021” annual report jointly conducted by WeAreSocial and Hootsuite, more than 70 percent of the Vietnamese population use the internet. This signifies opportunities for businesses to introduce new, digitally-enhanced and innovative services and contributes to the development of the insurance in Vietnam. Seizing this opportunity, Liberty Insurance was one of the first insurance companies to support customers to purchase insurance packages online since 2010, receiving resounding positive feedback from customers, intermediaries, partners, and the industry.
Since then, Liberty Insurance has remained a pioneer in developing and applying contemporary technologies to meet clients’ diverse needs and improve the customer journey.
In August 2020, Liberty Insurance cooperated with MoMo E-Wallet to launch a premium payment service on its platform to enhance the digital experience for customers while meeting their consumption needs with a cashless payment method.
In October 2020, Liberty Insurance continued its journey of innovation by launching an online service for customers to purchase AutoCare insurance directly from their computers or smartphones. Its diverse technologies and an unrelenting drive for digitisation have earned Liberty Insurance the awards of Non-life Insurance Company with the Highest Customers’ Satisfaction on Digital Experience.
Simultaneously, Liberty Insurance also relaunched Liberty AutoCare, a comprehensive car insurance package with three insurance packages offering flexible fees including super-saver packages for small and medium vehicles to meet the various insurance needs of Vietnamese customers. Due to its flexibility and drive to create insurance packages that best fit the needs of clients, Liberty Insurance has also received the award for Non-life Insurance Company with outstanding Products and Services Innovation with the product: Liberty Car Insurance Comprehensive Package – Liberty AutoCare.
