In the first 9 months, the total number of visitors to Hanoi reached approximately 18 million, an increase of about 9%. Specifically, international visitors to Hanoi reached 3.5 million, up 23% compared to the same period last year.
One of the biggest factors that's contributed to this increase was Hanoi's focus on promoting and renewing its cultural products, which are considered key attractions in the capital's tourism scene.
The creation of more high-quality cultural tourism products, with the collaboration of a number of tourism units in Hanoi is believed to be a promising direction for developing the capital city as a more attractive tourist destination.