The 40 best brands were selected from more than 300 local firms. Companies producing consumer goods accounted for 70% of the names on the list, followed by those in the banking and finance sector, with 20% and 10%. The pharmaceutical and aviation transport group made up 5%, and the technology and telecommunications group had three representatives.
Vinamilk ranked in first place, with a value of $1.52 billion, followed by Viettel, which holds 52% of Vietnam's telecommunications market, with a value of $752 million. The other positions in the top 10 belong to Vingroup ($279 million), Sabeco ($247 million), FPT ($171 million), Vietinbank ($147 million), Vietcombank ($135 million), Masan Group ($126 million), BIDV ($125 million), and Vietnam Airlines ($78 million).