The agreement includes promotion programs, ranging from 30-60-second-videos, to 30-minute-long features programs. Promotion topics will include F1 race in Hanoi and SEA Games 2021.
These shows will be broadcast in the Asia-Pacific, Europe, Middle East, North America, and South Asia. A partnership to promote Hanoi on CNN has been implemented between 2017 and 2018, and has proven to bring positive results.