One of the difficulties that start-ups often face is competitiveness in market share. In Vietnam, online booking is a growing market with expected revenue of 750 million US dollars by 2020. To compete with big names like Agoda and Booking.com , Vietnamese startups has recently taken their steps attracting investors to develop Vietnamese brand names.
Although Vntrip has only been in operation for 6 months, it has already gained a large market share in online booking. VnTrip is currently the only system in Vietnam that provides web and mobile applications for customers.
With its clear direction, Vntrip attracted a total of 3 million US dollars in total investment from F&H.
Nguyen Hong Thai, Director, VNtrip.vn said: Normally, start-ups try to show investors that their companies can earn huge profits. But I think that’s not the main point. Investors seem to care more about the orientation and the quality of the staff. For Vntrip, investors want to know how many customers will come back to us, rather than how many new customers that we have.
Startups will need to improve services, as well as the quality of their staff in order to attract more investors. E-booking is expected to bee another focus for Vietnam's tourism sector.
