The Ministry of Information and Communications, in collaboration with the Ministry of Labour, Invalids and Social Affairs and the standing board of the Vietnam Fatherland Front (VFF) Central Committee, launched a text message campaign to gather support for poor people all over the country.
The campaign, which is entitled "Join hands for the poor", is part of the activities to alleviate poverty sustainably and to respond to International Day for the Eradication of Poverty and the Day for the Poor in Vietnam (October 17). Supporters can join the program by texting "VNN n" to 1408 starting from 00:00 of August 19 to 24:00 of December 31. Each mobile text message will contribute at least 20,000 VND (0.86 USD). The money raised from the campaign will be used to help poor people that live in areas with special socio-economic difficulties and ethnic minority groups.