This is the second year that the cities of Tuy Hoa, Pleiku, Buon Ma Thuot, Kon Tum, and Gia Nghĩa have organised the event.
Last year, out of the 2.2 million visitors to Phu Yen, approximately a quarter were from the Central Highlands.
The Central Highlands is also a popular travel destination for Phu Yen tourists.
Through tourism connections, the five cities can promote their tourism potential in a more cohesive and effective manner. This will also attract investors to each locality's potential and strengths.