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Mobile commerce: Opportunity or challenge?

by VTV417 March 2019 Last updated at 18:19 PM

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VTV.vn - Experts say that the participation of generation Z in e-commerce has made a huge impact on the market, as young people spend a lot of time on tech devices.

The potential of the marketis reflected in last year's revenue statistics from big e-commerce websites such as Sendo, and Shopee. However, there is still more to be done to fully utilise the opprotunity. According to global retail website chainstoreage.com, global mobile sales will account for nearly half of the total e-commerce market next year, which is estimated to be 250 billion USD.