After three years, the rate of Vietnamese goods sold at supermarkets has increased significantly from 90% to 95% of the total on-shelf goods. For instance, Vietnamese goods at Co.opmart supermarkets have increased to 93% from 90%; at Satra from 90-95%; at Vinmart to 96%; and at Vissan to 95%; among others.
Moreover, Vietnamese goods have also dominated imported goods at supermarkets and trade centres with FDI investment, which occupies from 65-95% of the total on-shelf goods.
Ho Chi Minh City has also raised the numbers of markets, supermarkets and trade centres which sell domestically produced goods. The city has as many as 239 markets, 207 supermarkets, 43 trade centres and thousands of retail stores.
In addition, the city has held annual dialogues with local producers in a bid to deal with difficulties in loan access, mechanisms, and administrative procedures which has attracted the participation of more than 2,000 firms.
In addition, a loan of nearly VND303 trillion (US$13.33 billion) has been offered to 15,778 firms in order to produce Vietnamese goods.
Vice Secretary of Ho Chi Minh City Party Committee Vo Thi Dung, who is also head of the Steering Board of the campaign, said that the city will continue to promote the campaign in 2018 and in the future, with more comprehensive measures to create a spill-over effect among the people while protecting domestic goods.