This is the first book with a Vietnamese main author selected by Forbes. The book is also available on Amazon.com. The book is the result of a four-year study by the lead author Tran Uyen Phuong, deputy general director of Tân Hiệp Phát Group, with two co-authors JACKIE HORNE (UK) and JOHN KADOR from the US.
"Competing with Giants" tells the story of a Vietnamese family who started up a business in the post-war period, went through economic downturns and competed with powerful multinationals.
