This year’s edition has been expanded into a series of activities with the theme "Live brilliantly," aiming to celebrate Vietnam Culture Day on November 24 and promote the spirit of Resolution 80-NQ/TW of the Politburo on the development of Vietnamese culture, said the organisers.
Speaking at the ceremony, Le Quang Tu Do, Director of the Authority of Broadcasting and Electronic Information under the Ministry of Culture, Sports and Tourism, said that after three editions, the programme had attracted growing support from partners, sponsors, coordinating organisations and the digital content creator community.
He noted that while the programme faced resource and participation challenges in its early days, growing support has raised expectations for the organising board to refresh its content, improve quality and generate practical value for the community.
Held as part of the Vietnam iContent 2026 festival, the contest is open for entries until October 31. Participants can compete in three categories: video, photography and writing, with entries published on digital platforms. Through diverse perspectives and stories about people, localities and positive social values, organisers hope to create a Map of Vietnam.
