A national forum in Ho Chi Minh City is bringing together creators, experts and industry leaders to discuss how influence can be used more responsibly in the age of artificial intelligence. The KOL Summit 2026 brings together key opinion leaders including artists, influencers and industry experts to discuss how online creators can use their influence responsibly, in an increasingly connected and AI-driven world.
Two sessions are running in parallel this morning. The first, on AI, misinformation and the crisis of trust, looks at how rapidly information now travels, why even what people see and hear can no longer always be taken at face value, and how creators and audiences can respond more responsibly to AI-generated and misleading content.
The second, Digital Influence and the Future of Creativity, focuses on how AI is reshaping creative standards, alongside copyright risks, new expectations in brand - KOL partnerships, and the growing responsibility of creators to turn influence into meaningful public value.
Several major activities are still ahead, including the launch of a nationwide Digital Trust Alliance, an initiative to promote common standards for responsible influence and a high-level dialogue on turning commitments into action.
