Vietnam’s scenery featured in new Louis Vuitton campaign

Entitled “Spirit of Travel”, the campaign unfolds as a travelogue where photographer Angelo Pennetta captured the models Rianne van Rompaey, Fei Fei Sun and Kit Butler in Ha Long Bay, Trang An, Hoi An and Sa Pa.

Ha Long Bay, Trang An and Hoi An are three of several UNESCO World Heritage sites in Vietnam.

Against these evocative backdrops, each shot expresses the serenity and magic of travel, embodied by Louis Vuitton’s iconic leather goods, the company said on its website.

Three Louis Vuitton models in Sa Pa

Two Louis Vuitton models in Ninh Binh

Three Louis Vuitton models in Hoi An

Three Louis Vuitton models in Ninh Binh

A Louis Vuitton model in Ha Long Bay