According to Booking.com’s Travel Predictions 2026*, nearly 92%* of Vietnamese travelers are open to booking a dedicated ‘glowcation’, with treatments tailored to their individual skincare needs in pursuit of more purposeful, personalised wellbeing.
As travelers increasingly seek experiences that support both physical wellbeing and self-care, beauty-focused travel is emerging as a growing motivation behind destination choices. Booking.com has highlighted a selection of destinations in Vietnam celebrated for their distinctive beauty traditions, restorative rituals and cutting-edge treatments, offering travelers the chance to return home feeling renewed inside and out.
Disclaimer: The destinations below are presented as travel inspiration and do not represent a ranking or preference order.
Nha Trang
Nha Trang is a coastal beach destination known for its white sand, marine reserves, and therapeutic geothermal mud baths and hot springs. For generations, the region’s mud has been utilized as a holistic treatment to naturally exfoliate and cleanse the skin. Visitors can experience local mud wraps and mineral baths infused with indigenous lemongrass, ginger, and green tea. Beyond the spa scene, travelers can explore ancient history at the Po Nagar Cham Towers, browse the bustling seafood markets, or visit the nearby cascading Ba Ho Waterfalls.
Where to stay: Six Senses Ninh Van Bay is in a secluded bay accessible only by boat. Overlooking the East Vietnam Sea, the property features a spa that combines traditional Vietnamese therapies with cutting-edge wellness screenings and body treatments utilizing local pink salt and coffee or enjoy open-air yoga pavilions set against the gentle sound of the ocean.
Sapa
Located in the mist-shrouded Hoang Lien Son mountains, Sapa features emerald-green rice terraces and unique ethnic traditions. It is home to the Red Dao herbal bath, a botanical ritual passed down through generations. Local women hand-forage more than 30 different wild forest leaves, barks, and mountain herbs to brew steaming, antioxidant-rich baths designed to soothe muscular tension, boost circulation, and soften the skin. Travellers can spend their days trekking through the surrounding valleys and bamboo forests before experiencing a traditional wooden tub soak.
Where to stay: Topas Ecolodge is situated on a hilltop overlooking the valleys of Hoang Lien National Park. Built from local white granite, the property features heated saltwater infinity pools surrounded by cascading rice terraces and breathtaking mountain scenery, alongside an on-site spa specializing in authentic Red Dao herbal baths using fresh, locally sourced botanicals.
Huế
Positioned along the banks of the Huong River, the former imperial capital of Hue is an entry point for ancient royal beauty traditions and natural geothermal healing. Historically, the ladies of the imperial court relied on complex remedies - such as face powders milled from local white clay and hair rinses infused with locust fruit and pomelo peel - to maintain flawless complexions. Today, travellers can access mineral-rich hot springs bubbling up from beneath the Truong Son mountain range. Boasting a heavy composition of calcium and magnesium, these local waters provide a natural therapeutic soak that purifies the skin.
Where to stay: Nestled peacefully at the absolute source of the natural thermal springs, Alba Wellness Valley by Fusion offers one of the most comprehensive wellness environments in Southeast Asia. This serene jungle sanctuary features an expansive, authentic Japanese-style eight-step onsen circuit fueled entirely by the property's natural mineral waters. Guests can complement their skin-replenishing thermal soaks with daily meditation, from water meditation and walking meditation to chakra healing and crystal singing bowl meditation, before unwinding with bespoke acupressure therapies that ease tension and restore the body's natural balance.
Phú Quốc
Phu Quoc is a tropical island destination increasingly chosen for its marine-based wellness and high-end resorts. The island is known for its high-grade pearl powder, a traditional Asian skincare ingredient used for its brightening and anti-aging properties. Travellers can experience therapies that utilize this local resource, alongside deep-sea mineral facials and sand therapies. Beyond the wellness centers, Phu Quoc offers opportunities to explore dense national park jungles, visit traditional pepper farms, and sample local flavors at the bustling night markets.
Where to stay: Situated on a pristine stretch of Khem Beach, JW Marriott Phu Quoc offers a refined coastal retreat with a strong focus on holistic well-being. At Chanterelle – Spa by JW, guests can choose from a curated menu of locally inspired massage, beauty and wellness therapies, including body scrubs, wraps, facials, scalp and hair massage, couples’ massages and more.
Hội An
A short distance from Da Nang, the UNESCO World Heritage town of Hoi An is characterized by its historic yellow-hued merchant houses, winding canals, and paper lanterns. In addition to its cultural heritage, the town is a destination for wellness rituals rooted in traditional Vietnamese medicine (Thuoc Nam). Spa treatments in the area emphasize garden-to-skin practices, utilizing local botanicals such as hand-crushed warm ginger, turmeric, and mulberry leaf compresses designed to refresh and balance. Visitors can spend time cycling through the organic herb gardens of Tra Que village or taking a boat ride down the Thu Bon River.
Where to stay: Nestled along the Thu Bon River, Anantara Hoi An Resort sits just moments from Hoi An. At Anantara Spa, guests can embark on personalised wellness journeys inspired by Vietnamese healing traditions, from the Traditional Vietnamese Herbal Experience and Sound Healing Ritual to Himalayan salt crystal therapy, complemented by yoga and mindfulness meditation to restore balance to the mind, body and soul.
