Leading the delegation is Ms. Rianne Ham - Director of International Marketing of the Washington State Department of Agriculture with the presence of import-export businesses and reputable garden owners during this visit.
After 15 years of development, Klever Fruit now boasts a chain of 53 stores, including 43 in prime locations in central Hanoi and 12 in Ho Chi Minh City. The company has pioneered initiatives to address the concerns of Vietnamese consumers regarding the origin and quality of imported fruits. Through strategic partnerships with growers and exporters worldwide, Klever Fruit has established a reputation for sourcing only the finest produce while adhering to stringent regulatory standards.
The event "Symphony in White and Red" holds significant importance on Klever Fruit's path to delivering perfection to its customers. As a pioneer in Vietnam importing official Washington fruit, the company achieved a milestone in 2012 when it was honored to accompany the US Embassy in promoting fruit from Washington state.
Cherries, blueberries, and apples from Washington state have graced the Vietnamese market for many years. These fruits share the common trait of white flowers, which transform into vibrant red fruits upon ripening, creating a beautiful symphony of colors and flavors characteristic of the land of Washington state.
The event "Symphony in White and Red" serves as more than just a visit and working trip for the delegation of the Washington State Department of Agriculture; it acts as a bridge connecting the land that produces premium fruits in Washington with Vietnamese consumers.
This event marks an important milestone that strengthens the cooperative relationship between Klever Fruit and Washington state, serving as motivation for both entities to continue bringing even more perfect high-end products to the Vietnamese market.
