The provincial Department of Industry and Trade said on March 10 that in February alone, the locality shipped 34 million flower stems to Europe, Japan, Australia, China, Taiwan (China) and some Southeast Asian nations, up 15% in volume and 17.5% in value year-on-year.
The stronger export is attributable to local businesses’ investment in new flower varieties, farming and preservation technologies, and trade promotion for market expansion.
Lam Dong has 3,450 ha of flower plantations for domestic consumption and export, with an output of 1 billion items per year.
In Da Lat city alone, about 5,000 households and more than 30 enterprises are engaged in supplying different species of flowers including rose, mimosa and orchid.
