The event drew the participation of relevant authorities and tourism enterprises from both Vietnam and China. A major highlight was that China Southern Airlines has just opened a direct route from China's capital, Beijing to HCMC and vice versa.
Beijing is the 4th city in China that China Southern Airlines has opened a direct flight to HCMC, after Guangxi, Shenzhen and Shanghai. At the conference, experts suggested that Vietnam needs to implement more promotional campaigns, diversify tourism packages and prepare tour guides that are fluent in Chinese.
Last year, about 2.7 million Chinese visitors visited Vietnam and 2.2 million Vietnamese tourists traveled to China.