In his new role, TC will lead the Circle K Vietnam’s operations, chart the next phase of growth focusing on innovation and convenience offerings, enhancing customer experience, and driving digital transformation to strengthen the brand’s market leadership in the convenience retail sector.
TC has 35 years of full-fledged retail management experience in a wide range of retail trade formats including convenience stores, drug stores, supermarkets, hypermarkets, homeware stores and e-commerce platform in Taiwan (China), China and Malaysia.
The bustling customer traffic at Circle K shows the solid growth of its network of more than 500 stores.
Over the years, TC headed up various functions of retail businesses including store operations, merchandising, marketing, business planning, site development, human resources training and development, construction & projects, licensing & franchising before he rose to C-Suite positions. He is recognized for his strategic vision, exceptional leadership of retail operations, commercial optimization, network expansion and people development.
"I am honored to take on this role as General Director of this remarkable company," said TC. "I believe with The First and The Pioneer Spirit, our recent celebration of Circle K 500+ stores is only one of the very first milestones of Circle K Vietnam. Our vision is to reach 1,000 stores as the next strategic milestone. I look forward to working with Circle K team and business partners to deliver exceptional customer experiences, create lasting value and be the most preferred destination for convenience in Vietnam."
Circle K Vietnam said the appointment underscores its long-term commitment to providing high-quality convenience retail services and enhancing community engagement across the country.
