OCOP products see growth in prices, revenue

The program has made positive changes and contributed to the socio-development of rural areas.

So far, 4,500 products from the OCOP program have achieved three-star ratings or above, nearly double the target. 60.7% of OCOP producers with three-star ratings have had their average revenue increase by over 17% per year, while prices of these products have risen 12% per year on average.

Products that have applied for national OCOP designation have also enjoyed a 20-40% increase in revenue. The program has also boosted the potential of local specialties, with 350 producers distributing their goods on a regular basis to major supermarket chains.