Hanoi launches concentrated promotion programme for 2023

Speaking at the event, Acting Director of the department Tran Thi Phuong Lan said that the city’s promotion programme, mostly taking place in May, July and November, will offer discounts of up to 100%, attracting 1,000-2,000 enterprises.

Consumer Goods and Agricultural Products Promotion Day will be held from May 19 to 21 at Thong Nhat Park, Hai Ba Trung District, Hanoi.

Through “flash sale” programmes, local consumers can shop at selected supermarkets, commercial centres, and large chain stores with 30% to 100% discounts.

From May 26 to 28, the Fashion and Beauty Promotion Day will be held at clothing and cosmetics chain stores, commercial centres, supermarkets, and public places.

In July, a series of activities are expected to be held under the Cashless Day, including a kick-off ceremony of the event, and a seminar on solutions to promote cashless payment.

In November, the city’s Department of Industry and Trade will organise the Hanoi Promotion Month programme, which will involve local manufacturing, trade, and service enterprises, to stimulate consumer demand.